Redesign Menu Project

My next project fo the Advanced Typography class is to redesign a menu for an existing restaurant. The catch is that the restaurant has to be small, inexpensive “mom and pop” joint with a simple, poorly designed menu. I knew exactly where I could find the materials.

Today I head to Eden for lunch with a few restaurants in mind. My first stop was Thanh Truc’s. This is a small shop with a very selected menu: bun bo hue and com tam. I explained to the owner the purpose of borrowing the menu. If his menu is selected for a redesign, I would give it to him for free once the project is completed. He can use it if he wants to. If not it doesn’t cost him a penny. His menu is simple a laminated piece of paper; therefore, it’s a perfect candidate.

Then I went over to Thanh Van. They only serve vegan food so I thought I could play with the green concept. Unfortunately the owner didn’t want to let me borrow his menu. Pho Xe Lua should be fun to play around with the train concept as well, but the owner didn’t let me use it either. So I went to Hai Ky Mi Gia. I was pretty sure that she would have no problem with it since I dine there quite frequent. To my surprise, she refused and just wouldn’t give me a reason. They must have thought that I try to steal their ideas to open my own restaurant or something. If I were to head to Viet Bistro, I am sure Antonio would let me use his, but his menu looks very nice already. It looks to me like he’s only one who take great pride in his menu.

I used the same approach to American’s “mom and pop” places and all of them were glad to provide me their menus. They even told me that they would love to see the new design if their menu was selected.

Online vs. Print Dictionary

More and more dictionary users prefer online over print for speed and convenience. Accessing an online dictionary by typing in a word is much faster than thumbing through the pages in the print edition. While the smallest unit of a print dictionary might be 1,000 pages due to its unisequential design, the smallest unit of an online dictionary depends on the hardware resource (the bigger the space the more information is stored) due to its multisequential design.

Because of its linear, unisequential design, print dictionary is standardized based on alphabetical order. To look up a word, the users need to flip to the first letter of the word and then go to the next letter until they find the word they are searching for. Because of its non-linear, multisequential design, online dictionary is standardized based on word input. In her book, Inventing the Medium, Janet Murray argues:

Programmable bits can imitate legacy media and present unisequential documents and film clips, but they are particularly well suited to more complex multisequential objects that can be assembled and navigated in more than one order. Computational structures allow us to describe entities as variables that can have different values at different times, and to make conditional statements that have more than one possible outcome (Page 53).

In print, to know what items are available users simply have to look them up and make sure that they didn’t miss or misspell the word. In online, the application would tell the users if the items are available. It would also make suggestions if the users misspelled the word. The suggestion alone (something like, “Did you mean…”) saves the users time and confusion.

How items are chosen for inclusion depend on their usage. According to Merriam-Webster dictionary:

To decide which words to include in the dictionary and to determine what they mean, Merriam-Webster editors study the language as it’s used. They carefully monitor which words people use most often and how they use them.

In term of reliable information, users should use resources they trust. For example, if they trust the Merriam-Webster dictionary, they should use the same source for both online and print. In term of availability, the print edition is much more reliable. The online version relies on the connection to the Internet and the usage of the server. Users may experience slowness and unreliability if the connection is weak, the server is flushed with traffic or the application is not optimized for performance.

In print, updates only get pushed once in a few years. Cost for printing is the reason. Furthermore, making corrections are even slower in print. For online, updates are simply a click of a button. The online dictionary could be updated any time and the users would get the immediate change, which is a huge advantage of online over print dictionary.

As someone who works and spends most of the time on the web, I choose to use digital over traditional dictionary. I prefer the speed and the multisequential objects of the digital media. At times I just type in the word that I am not sure of to get suggestions to the right word. And because the thesaurus is a tab away, I could get to the synonyms and the antonyms with one click rather than putting down the paper dictionary and picking up the paper thesaurus. In the past year or so, however, I don’t use the online edition as much as I used to because all of the dictionary sites are filled with ads. Dictionary.com, in particular, sometimes makes me click on the ad first before I could access the search box.

According to Murray, “The biggest different between the computer and earlier media of representation is its procedural property, its ability to represent and execute conditional behaviors.” As I have mentioned above, the online dictionary uses procedural medium to response to its users. The online dictionary would present the definition if it recognizes the word or make a suggestion to the word the users might be looking for. As for the use of the participatory medium, the online dictionary allows users to interact with the information such as clicking on the link to read more definition or click on the tab to read its synonyms and antonyms. In term of spatial affordances, the use of visual cue of the audio icon is highly effective. The audio pronunciation is extremely useful for words that are hard to say as well as for foreigners, like myself, whose English is a second language. This use of spatial affordance can’t be accomplished through the print dictionary.

(Second essay for Graduate Design Seminar)

Thế là hai ngày cuối tuần nhanh chóng trôi qua. Được dành thời giang với con là vui rồi. Hôm qua sang nhà bác Trâm ngủ. Lúc ba giờ sáng thằng cu Đạo bị lọt xuống giường. Ở nhà nó có thói quen là leo lên chân của tôi ngủ lúc giữa khuya. Có lúc lăn ra khỏi nệm rớt xuống thảm. Ở nhà chỉ mua cái nệm king size thôi chứ không có chân hay boxspring gì hết. Để cho tụi nhỏ tha hồ mà lăng. Hôm qua mệt quá không để ý nên nó ôm chân hồi nào không hay. Chẳng những té từ trên cao xuống mà còn té trên hardwood floor. Tuy không bị thương tích gì nhưng chắc là đau lắm. Tôi không ngủ lại được vì tự trách. Sáng hôm nay người như đi trên mây. Tống cafe vào cằng lân lân thêm nữa. Không đủ tỉnh táo để chơi với tụi nhỏ tôi chỉ biết ôm chặc tụi nó rồi hôn cho đã. Thằng cu Đán rất thích được ba nó hôn vào bụng nên cứ cười toe tét.

Hôm trước vì quá mê chơi nên cu Đạo ị xuống hardwood floor ở nhà. Tôi dọn dẹp lao chùi rồi sơ ý không lao cho khô. Thế rồi thằng nhỏ chạy và trượt té. Đập đầu cho một cục. Thằng con này bị ba nó làm té không biết bao nhiêu lần. Thật tội nghiệp. Vì thế có những lúc nó rất hư đốn tôi vẫn không nở đánh đòn nó được.

Design Criticism That Isn’t Helping

The new CSS-Tricks is laced with negative feedback. One commenter went as far as, “I hate this new version. It makes me sick. v9 was way much better.” Many commenters have the audacity to demand bringing back the previous version. These kinds of trolls don’t make me miss closing down comment on this site at all.

CSS-Tricks isn’t the only one that gets these kinds of nastiness. Earlier this year George Mason relaunched its new homepage and people went as far as creating a petition to “Revert gmu.edu to the previous design.” While I had nothing to do with the GMU homepage, I redesigned the George Mason Law web site around the same time. Fortunately most comments were positive, but there was one that wanted to revert back to the previous design.

Rather than providing constructive criticisms on how to improve the new design, people want to go back to what they are used to seeing. That kind of design criticism isn’t helping at all.

Muddy Romney

James Surowiecki on “Clarifying Romney”:

Naturally, Romney will keep bringing up the weak job market, but, barring an economic cataclysm, we should expect to hear him talk less about that and more about how Obama is trying to hurt seniors and hand out free money to the feckless. Having tried to clarify and failed, Romney must now try to muddy.

“Mưa Hồng” in Chinese

Trịnh Công Sơn’s “Mưa Hồng” has been translated to Chinese and it sounds quite Chinese.

PHP Update and Server Migration

My hosting provider Lunarpages notified me that they will be upgrading default PHP 5 instance from the version 5.2 to the version 5.3.16 on Wednesday September 12th. Not sure if the upgrade will take Visualgui offline, but the server migration, which will happen on October 8th at 5:00 PM PST, will for about 4 hours.

Loving Illustrator

In my web work, I don’t spend too much time in Adobe Illustrator. I only used Illustrator when I needed simple vector graphics. In the past two weeks, I spent quite a bit of time in Illustrator for my Advanced Typography class. The first assignment is to redesign a movie poster with 90% type and 10% illustration. Even though I can’t draw to save my life, I love working in Illustrator. The image trace feature is god-sent. The type looks so much better in Illustrator than Photoshop. By the way, I am now rocking with CS6. Although I haven’t discovered anything new, I just like it, especially Illustrator. I am now more comfortable with Illustrator and I can see why designers love it so much.

The next assignment will be designing a restaurant menu. I am going to use that opportunity to get comfortable with InDesign. In my experience, I learn much quicker when I have a real project to work on. For example, I read so much about MODX, but I learned so much more by using it on a real project. I hope to reveal it soon once my client gets moving.

Dan’s 9-Month Checkup

Height: 29 1/4 inches
Weight: 21 pounds 8 oz
HC: 18 inches

Dan is in the 75 percentile, which is very good for a kid who relies mostly on mama’s milk. He still spat up trying out formula. The doctor gave him different kinds to try out. So far nothing worked. He had his Hepatitis B shot in one thigh and flu vaccine in the other. Didn’t cry much. He behaved quite well for being sleepy. He stayed still for the doctor examination and even interacted with her. He grabbed her stethoscope and smiled at her. He followed the light quite a bit when she examined his eyes.

Not Voting for Barack

Sorry Barack, I am not going to vote for you this November even though I will work hard to get you more votes. My vote is reserved for our lovely First Lady. What a powerful speech she delivered. Barack, you’re one lucky guy.

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