I hadn’t read a book on design for quite some time; therefore, I was excited to read this book. Although written by a psychologist, the book is accessible and easy to read. Unfortunately, I didn’t get much out of it and I struggled to finish it. The information is either too trivial for me or I just don’t get it. I might have become too outdated for product design. These days I design based on my own instincts, sensibility, and experience rather than following research and study. It’s still a good book—just not for me. I might have lost interest in reading about design.