Dark Mode

Andy Clarke: Art Direction for the Web

Web design has become boring in the last few years because most websites have similar layout. Andy Clarke sets out to change that by bringing art direction to the web. Andy spent the first two-thirds of the book explaining the concept of art-directing design, which includes grid-based layouts, typography, and photography. In the final quarter of the book, Andy walks through layout techniques using CSS Grid, Flexbox, Multi-column, and Shapes.

As stated in the beginning of the book, art direction is not new. Advertising and print publications, especially magazines, has been using art-directing design for more than 100 years. The web is only starting to get around to it. If you want to make memorable web experiences, this book is a good start.