Laura Kalbag makes a convincing case for personal websites. Kalbag writes about freedom:
Personal sites give you the freedom to practice the design and development you care about, without the constraints of your boss’s bad business model or your manager’s questionable priorities. We can create accessible and inclusive sites that don’t exploit our visitors. We can experiment and play to work out what really matters to us. If we don’t like our personal site, we can start again from scratch, iterate, change, keep working to make it better.
Kalbag writes about design choice:
Your own personal website means you choose the design. Rather than sharing on a blogging platform like Medium, we can make our design reflect our content and our principles. We don’t need to have ads, paywalls or article limits imposed on us.
Kalbag writes about no tracking:
It does rather defeat the point of having a personal website, if you then hook it up to all the tracking mechanisms of Big Tech. Google Analytics? No thanks. Twitter follow button? I’d rather not. Facebook Like button? You must be joking. One of the benefits of having your own personal site is that you can make your personal site a tracking-free haven for your site’s visitors. All the personal websites I’ve shared here are tracking-free. Trust me, it’s not easy to find websites that value their visitors like this!
This is one of my favorite essays on 24 Ways this year.